Oogachaka!
Sales of Blue Swede's "Hooked On a Feeling"
have gone through the roof following its use in the new trailer for the
film "Guardians of the Galaxy."
The song sold more than 2,000
downloads on Wednesday (Feb. 19), up about 700% in daily sales, industry
sources say. The two-and-a-half-minute trailer bowed Tuesday (Feb. 18)
on ABC's "Jimmy Kimmel Live" at 11:35 p.m. eastern.
Sources say
that the song's 2,000 in digital sales instantly gave the tune its best
digital sales week ever. (And again, that's after just one day of
sales.) The current sales tracking week ends on Feb. 23. We'll have the
official weekly sales of the track, collected by Nielsen SoundScan, on
Feb. 26.
In the week ending Feb. 16, the song sold a negligible figure.
In
the trailer for "Guardians of the Galaxy," the familiar "oogachaka!"
chant from the song can be heard at around the 1:30 mark, and is then
repeated during a montage of fiery action scenes. The song is then heard
without interruption for the last 20 seconds of the trailer.
The song's previous best digital week came in 2008 when it sold 1,000 downloads (in the week ending March 16).
"Guardians of the Galaxy," starring Chris Pratt and Zoe Saldana, will be released in theaters on Aug. 1.
Blue
Swede's "Feeling" became a No. 1 Billboard Hot 100 hit for the Swedish
band, reaching the top on the chart dated April 6, 1974. It was one of
four Hot 100 hits for the act, which also charted a top 10 single with
"Never My Love" (No. 7) in October 1974.
Blue Swede's take on
"Feeling" is one of three visits to the chart for the song, which was
first a hit for B.J. Thomas in 1968. He took the song to No. 5 on the
Hot 100 in early 1969. Decades later, in 1998, thanks in part to the TV
show "Ally McBeal," the song returned to the chart. A dancing baby --
grooving to Blue Swede's "Feeling" -- appeared as a hallucination on the
show in January 1998. Known as "Baby Cha Cha," the animated infant was
already a viral sensation by that point, but its popularity hit a new
level after its use in "Ally McBeal."
That popularization --
along with Baby Cha Cha's subsequent appearances in assorted TV
commercials -- led to a new recording and commercial CD release of the
song, credited to the anonymous studio group Baby Talk. The single went
on to sell 111,000 copies, according to Nielsen SoundScan, helping it
reach No. 71 on the Hot 100 the week of June 6, 1998.
Sales of Blue Swede's "Hooked On a Feeling"
have gone through the roof following its use in the new trailer for the
film "Guardians of the Galaxy."
The song sold more than 2,000
downloads on Wednesday (Feb. 19), up about 700% in daily sales, industry
sources say. The two-and-a-half-minute trailer bowed Tuesday (Feb. 18)
on ABC's "Jimmy Kimmel Live" at 11:35 p.m. eastern.
Sources say
that the song's 2,000 in digital sales instantly gave the tune its best
digital sales week ever. (And again, that's after just one day of
sales.) The current sales tracking week ends on Feb. 23. We'll have the
official weekly sales of the track, collected by Nielsen SoundScan, on
Feb. 26.
In the week ending Feb. 16, the song sold a negligible figure.
In
the trailer for "Guardians of the Galaxy," the familiar "oogachaka!"
chant from the song can be heard at around the 1:30 mark, and is then
repeated during a montage of fiery action scenes. The song is then heard
without interruption for the last 20 seconds of the trailer.
The song's previous best digital week came in 2008 when it sold 1,000 downloads (in the week ending March 16).
"Guardians of the Galaxy," starring Chris Pratt and Zoe Saldana, will be released in theaters on Aug. 1.
Blue
Swede's "Feeling" became a No. 1 Billboard Hot 100 hit for the Swedish
band, reaching the top on the chart dated April 6, 1974. It was one of
four Hot 100 hits for the act, which also charted a top 10 single with
"Never My Love" (No. 7) in October 1974.
Blue Swede's take on
"Feeling" is one of three visits to the chart for the song, which was
first a hit for B.J. Thomas in 1968. He took the song to No. 5 on the
Hot 100 in early 1969. Decades later, in 1998, thanks in part to the TV
show "Ally McBeal," the song returned to the chart. A dancing baby --
grooving to Blue Swede's "Feeling" -- appeared as a hallucination on the
show in January 1998. Known as "Baby Cha Cha," the animated infant was
already a viral sensation by that point, but its popularity hit a new
level after its use in "Ally McBeal."
That popularization --
along with Baby Cha Cha's subsequent appearances in assorted TV
commercials -- led to a new recording and commercial CD release of the
song, credited to the anonymous studio group Baby Talk. The single went
on to sell 111,000 copies, according to Nielsen SoundScan, helping it
reach No. 71 on the Hot 100 the week of June 6, 1998.
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